What comes to mind when you think about sponsorship? 

For Rana Hussain, Founder and CEO of Good Human, sponsorship is a “career-making” endeavour rooted in the active intention of championing another person within an organisation. 

“I’m a visual person so I really see someone climbing up a mountain and being pulled up by the other person and doors opening up for them,” Hussain shared on Tuesday in a webinar on sponsorship, run by Women’s Agenda and Cultivate Sponsorship.