Cultivate’s Social Impact Framework

written by

Katriina Tahka

The Willow Program, Cultivate Sponsorship’s initiative to advance women into leadership through structured sponsorship

This white paper outlines the impact of the Willow Program, Cultivate Sponsorship’s initiative to advance women into leadership through structured sponsorship. It details five core impact areas; leadership access, career clarity, retention, relationship longevity, and well-being, showing how Willow drives individual growth, cultural change, and business value. Backed by data and real stories, this framework positions Willow as a powerful lever for equity, inclusion, and organisational transformation.

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About the author

Katriina is a strategic leadership advisor, DEI expert, and culture transformation specialist who has worked with Australia’s largest employers across infrastructure, government, health, and corporate sectors. With over two decades of experience, Katriina founded Cultivate to embed leadership development into everyday business—not as an afterthought, but as a strategic imperative. Her ability to blend systemic change with human insight makes her a trusted partner to executives and HR leaders alike. She believes leadership isn’t about titles—it’s about visibility, belief, and the systems that support both.

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Cultivate’s Social Impact Framework

Cultivate Your Thinking

Cultivate’s Social Impact Framework

Cultivate Your Thinking

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