‘She gave me visibility’: Why sponsorship might be a silver bullet for leadership equality

written by

Tarla Lambert, October 21, 2022

In a world with still too few women at decision-making tables, what can be done to address the gap?

This is a question progressive employers scratch their heads over daily. But those with serious intent consider it so fully that they look beyond the simple measures of flexibility, leadership events and cookie-cutter training exercises.

These employers are the ones who know that “leadership ladders” are often hard to climb on if you don’t have the right leg up.

What is sponsorship?

The term sponsorship is something that’s gained momentum over the past decade in corporate arenas, but it’s far from a hollow buzz word. Cultivated in the right way, sponsorship is something with the potential to level the playing field for working women; particularly in male-dominated industries.

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